FAQ Page  

All You Need is a 12-month membership and community for creative businesses, lifestyle brands, and creators who want to grow their businesses through PR, partnerships, and content. Each month you get a timely checklist, seasonal pitch angles, content ideas, and a focused lesson, plus access to a live PR Power Hour with Carla & Kathryn, quarterly planning sessions, and a community of people doing the same work alongside you.

After decades working in PR and communications with founders, startups, and leading brands, we kept seeing the same pain point. Most creative businesses and independent founders are expected to figure out press, partnerships and content entirely on their own. The options tend to be hiring an agency (great if you have the budget) or taking a one-time course that doesn't provide the ongoing support or community needed to make it stick. We created All You Need to offer a  solution and new way to grow. 

AYN is built for creative businesses, lifestyle brands, and creators in fashion, home, design, beauty, wellness, art, food, and lifestyle at any stage. Whether you're pre-launch and want to build the right foundation from the start, or you've been in business for years and want more structure and consistency, the membership is designed to meet you where you are.

We have members who are interior designers, artists, food and beverage brands, jewelry designers, stylists, content creators, home goods companies, wellness practitioners, floral designers, and more.

PR is one of the most effective ways to build credibility, reach new audiences, and create opportunities for your business. But PR has changed significantly over the past 20 years. It's no longer just about landing a magazine feature. Today it includes social media, content, brand partnerships, influencer collaborations, earned media placements, events, and more.

The rise of digital, social media, and now AI has given independent businesses and creators a genuine opportunity to build an audience and grow, without a big agency budget. What it requires is knowing how to tell your story, understanding what's timely and relevant, and showing up consistently. That's exactly what AYN is built to for. 

Three layers that work together all year: 

Foundational lessons covering everything from pitching media, to partnerships, to content strategy. Self-paced and always available.

Monthly guidance including a checklist, seasonal pitch angles, content ideas, a focused lesson, and a live PR Power Hour with Carla & Kathryn where you can get real-time feedback on what you're working on.

Quarterly planning sessions where you step back from the day-to-day and map out the season ahead with Carla & Kathryn.

Plus access to the member community where you can ask questions, share wins, and connect with other people building in the creative and lifestyle space.

Learning how to grow your business through press, partnerships, and content takes time and  commitment. The media works in seasonal cycles, often months in advance, relationships with editors and brand partners take time to build, growth on social requires showing up day after day, week after week. A month is not enough time to see real results. Over the course of a year, you move through multiple pitch cycles, build on what you learn each month, create proactive plans and develop the kind of consistency that actually compounds. The brands that get results are the ones that show up regularly. That's what the 12-month structure is designed to support.

Yes. Members can book 1:1 strategy sessions at an additional cost. These are available to active members only.

Please reach out to hello@allyouneedmethod.com to book.  

Yes. If you're pre-launch, the foundational lessons will help you build the right foundation from the start, so you're not piecing things together after the fact. Many of our members say joining early was one of the best decisions they made for their business.

All You Need Membership has two payment options:

Pay in Full: $497 per year, paid in full Includes one month free. Two payment options available at checkout. 

Pay Monthly: $45 per month, billed monthly for 12 months. This is a 12-month commitment, not a monthly subscription.

The membership is an annual commitment. Once you join, you are committed to the full year from your start date. We do not offer refunds.

No. You will receive a reminder before your 12 months are up and can choose whether to renew at that time.

Email us at hello@allyouneedmethod.com and we'll sort it out promptly.

Review our Terms & Conditions here.